In 1927, Henry Ford has changed the way that we got from point A to point B. We have replaced the horse and carriage to the model A, and we quickly found a way to turn these metal trays on a new way to express their opinion. Henry Ford also did for us something else with the car. He put them on thousands of people to buy, and when people started the incident, he said bumper to provide some protection for the front and rear of the vehicle. Combine this bumper with America's desire for freedom of expression and people have found a new way to advertise their products and ideas.
First Bumper "stickers" were made of cardboard and metal. Then they were bound with wire and cord. In fact, they were more like a license plate than the sticker. However, these were the forerunners bumper stickers, as we know them today.
The change in how the bumper stickers have been made, will come later. In the 1930s, Forest P. Gill worked in the manufacturer Crawford, Kansas City, Missouri. The company produced paintings, such as seat covers and tires. The web was a solid material which was also very versatile, since it can print ink through screen printing. These paints are different from dyes that have been used in the past as dyes paled and working under sunlight or rain. As a result, the canvas proved an excellent option for print advertising outdoors. Soon the web was used for outdoor advertising canvas awnings that went over the shop windows, and then they were also used to cover the replacement of tires and turn them into advertising.
After the Crawford Manufacturing Company went into business, Jill decided to go into business for themselves. Gil was part of printing equipment from a former employer and started printing business in the basement of the house in 1934.
Jill struggled to make ends meet and typed everything from bumper digits to the inscriptions on the banks. The prints were treated with chemicals to prevent them from working, and to withstand the weather & # 39; e. As Gil operation grew, he had to hire staff. Gil left the basement to 906 Central Kansas. The shop is located in close proximity to the Savoy Hotel, where Harry Truman Savoy dinners on the grill.
Later in 1946, a new trend in the paints and dyes. They were founded in Cleveland, Ohio. They have presented new colors, which are called DayGlo because of their bright, shiny kind during the day. Jill soon began to experiment with these new inks and create signs with them. These paints are very attractive, and advertisers want to use them to attract more attention.
At the same time it created another opening. This discovery became the new paper with adhesive backing that has been available for commercial printers. On the reverse side of the paper substrate can be contracted, and the paper can stick to the smooth surface. Until now, of silk-screen labels used only with rubber water-activated paper, but they could not hold out & # 39; s and collapsed over time.
Elsewhere, Kansas City printer told Gill about the company, which used independent sellers to advertise products that are sold in regional territories, traveling seller of the apartments. Jill contacted the national campaign ads in Arlingtane, Texas. Jill has helped to create an advertisement that would allow advertising stickers on the bumpers of sales representatives who would then sell them to different places, such as in tourist destinations. Bumper stickers quickly became the perfect souvenir as people bought after the war machine.
The first bumper stickers were printed on blue and black background. The ink was fluorescent, and they clearly announced, where vacationing family & # 39; I. Soon, they helped spread the word about the tourist destinations located throughout the country. In order to advertise themselves, Gil posted your company name at the bottom of the label, which he published. It has launched a product that will soon become part of our democracy and become a symbol of the first amendment.